Indonesia through the Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency (Kemenparekraf/Baparekraf) is again participating in the world’s largest annual tourism exhibition Internationale Tourismus-Borse (ITB) Berlin which will take place from 5 to 7 March 2024 at the Berlin Expo Center, Messe Berlin .
Apart from carrying out collaborative marketing with 93 tourism industry players consisting of accommodation service providers (hotels) and Travel Agents/Tour Operators from Indonesia who are not only targeting the German market, but the global market, the Ministry of Tourism and Creative Economy/Baparekraf is collaborating with the national airline Garuda Indonesia, to jointly -sama presents the Indonesian Pavilion at the ITB Berlin 2024 event in order to promote and sell various Indonesian tourism products on the largest tourism exchange in the world
By carrying the theme of sustainable tourism, participating tourism industry players offer tourism packages that are sustainable and of high quality in accordance with the high value traveler segment which is targeted in the long-haul markets.
This year, the Indonesian Pavilion is dominated by green because we adopted the tagline ReGREENerative Tourism, which combines Regenerative and Green Tourism, a philosophy where we not only minimize the negative impacts of tourism but also actively contribute to the regeneration of the local ecosystem, economy and culture. In short, we try to make a destination better,
Regenerative Tourism strives to maintain environmental sustainability and empower human, natural and local cultural resources through responsible purchasing, supporting local economy, acts of giving to locals, minimizing plastic usage, sustainable oriented activities, and choosing the sustainable tour operator.
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